NBC’s brand new comedy reality series premiered on Tuesday 23rd August and was the #1 show in its 10pm slot.
The debut episode of Better Late Than Never grew +45% versus NBC’s slot average over the prior four weeks with a lead in from America’s Got Talent in 18-49 (1.6 vs. 1.1 for Jul 12 – Aug 2) and +54% in total viewers (7.350 million vs. 4.762 million), making it the #2 show of the night in both 18-49 and total viewers, behind only America’s Got Talent.
The premiere episode also won the time period over ABC and CBS in every key category. (source: NBC)
Better Late Than Never trended on Twitter with Carrie Underwood, Paula Abdul and Ron Howard all talking about how much they loved the show. It also garnered an 80% rating on Rotten Tomatoes and an 8.6/10 score on IMDB!